Training, Language and Culture

It is universally recognised that international tourism is an important economic sector of the global economy as well as most national economies. The less developed countries have focused on tapping into the international tourism market as a key economic development strategy. More developed countries, such as those with strong tourism industries for decades, have also sought to attract international tourists. It is no secret that English has emerged as the language of world-wide travel. Most forms of international tourism involve interactions in English, and many of those interactions take place between people who speak other languages as their first language. There is a need for careful design and creation of a curriculum related to English for the international tourism and service industry. The curriculum should adapt to the interests and needs of learners. In these courses, learners are provided with a specific and definite level or situation in which the language will be utilised. Methods and contents must be tailored to suit the specific needs of learners. The authors have compiled this collection of recent findings in EfT contexts to provide practitioners and scholars with support in their pedagogical endeavours. There are nine chapters in this book which are divided into two parts: theories and concepts and from theory to practice.